Premier League
Premier League, the top tier of English football offers brands a unique opportunity to reach millions of fans annually. The league’s iconic Super 6 clubs namely Arsenal, Chelsea, Liverpool, Manchester United, Manchester City and Tottenham Hotspur have massive global fanbases who are passionate about all things football. 

FA Cup
The Football Association Challenge Cup, more commonly known as the FA Cup is an annual knockout football competition in men’s domestic English football. First played during the 1871–72 season. The competition is open to all eligible clubs down to Level 9 of the English football league system with Level 10 clubs acting as stand-ins., including 20 professional clubs in the Premier League (level 1), 72 professional clubs in the English Football League (levels 2 to 4), and all clubs in steps 1-5 of the National League System (levels 5 to 9).

The FA Community Shield
The Football Association Community Shield (formerly known as the Charity Shield) is an annual English football match held at Wembley Stadium. It features the champions of the previous Premier League season and the holders of the FA Cup. If the Premier League champions also won the FA Cup, then the runners-up of the league provide the opposition.

How Does This Sporting Event Benefit Your Brand? 

1. Most Watched Football League in the World. Premier League has an average of 1.05 Mil Malaysians watched LIVE every month with an average time view of 68.4 mins. The Super 6 Teams Vs Super 6 Teams (Super 6 Clubs: Arsenal, Chelsea, Liverpool, Manchester United, Manchester City and Tottenham Hotspur) garnered 3.08 Mil Live Viewers.

2. The Oldest Football Competition in the World. FA Cup where the best matches starts from Quarter Finals with an average monthly reach of 520K viewers with an average time view of 68.7 mins.

3. The Battle of the Best. The FA Community Shield where the Winner of Premier League will play against the Winner of FA Cup.

4. Full 380 Premier League Live Matches. Exclusive broadcast for all 380 matches, full season for fanatics English football supporters to watch LIVE from TV, Astro GO to VOD and sooka. 

Branding Opportunities


  • In-show Opening & Closing Credits
  • In-show TVC
  • In-show Logo Bug


  • Social Media Postings


  • Pre-roll and Mid-roll Ad (Non-skippable)
  • Display Ads
  • Branded Partner Page
  • Pop-Up Banner
  • Hero Banner
  • Custom Rail Naming
  • English Football Capsules
  • Social Media Postings
  • Push Notification
  • EDM

Astro Addressable Advertising

  • Precise Audience Targeting

Stadium Astro YouTube

  • Branded Intro in all English Football Content
  • Brand Takeover Channel Art
  • Branded Playlist
  • Branded Hashtag
  • Branded Video Thumbnails
  • In-stream Video Ad Branded Pin Chat (Only available during Live Stream)  

Channel: Astro SuperSport / Astro SuperSport 2 / Astro SuperSport 3 / Astro SuperSport 4 / Astro SuperSport 5 | CH.811 / 812 / 813 / 814 / 815, ASSP UHD | CH. 805, SOOKA and Astro GO

The FA Community Shield

Date: 6 August 2023 (1 day)

Total Match: 1 Live Matches

Pricing Category: x12

Premier League

Date: 12 August 2023 – 19 May 2024 (38 weeks)

Total Matches: 380 Live Matches

Category Pricing: Super 6 vs Super 6 x20

                             Super 6 vs Others x15

                             Others vs Others x8

FA Cup

Date: 4 November, 2023 – 25 May, 2024

Total Matches: 7 Live Matches

Category Pricing: Quarter-Finals x8

                             Semi-Finals x10

                             Final x12