In a media landscape where audiences are constantly searching for the next addictive mystery, The Map of Truth 香港探秘地圖 is arriving at exactly the right moment. Blending supernatural investigation, suspense and emotional storytelling, this highly anticipated drama taps into one of Asia’s hottest entertainment trends, a genre dominating social conversations, streaming charts and fan communities across the region.

Fronted by three-time award-winning actor Wayne Lai the prime time drama offers brands a rare opportunity to align with premium storytelling, star power and a culturally relevant viewing phenomenon.

Synopsis: Paranormal guru Chong Yat Sun (Wayne Lai) gains fame through a mystery channel exploring Hong Kong’s urban legends. But when debunker Pat Ping exposes his supernatural claims with science, their rivalry soon uncovers a hidden past and a shocking truth behind Chong’s quest for redemption.

How does ‘The Map Of Truth 香港探秘地圖 benefit your brand? 

1. Star Power That Drives Attention

Led by acclaimed actor Wayne Lai (黎耀祥), whose reputation and loyal audience span across generations, the drama brings immediate credibility and mass-market appeal. Supported by established talents such as Katy Kung and Karl Ting, the cast delivers strong audience appeal both on-air and across digital platforms, significantly enhancing brand visibility and reach.

2. A Genre Audiences Already Love

Supernatural investigation dramas continue to dominate audience engagement across Asia, particularly among younger, digitally active viewers who actively discuss theories, characters and plot twists online. The Map of Truth sits perfectly within this high-engagement genre space, giving advertisers access to passionate audiences and extended social media conversation throughout the campaign period.

3. Advertiser-Friendly Integration Opportunities

One of the drama’s strongest commercial advantages is its versatility for brand association. From lifestyle, automotive, technology, F&B, beauty, wellness, finance, and home products to digital services and retail, The drama provides natural opportunities for sponsorship, promotions and branded collaborations. Its modern storytelling and broad demographic appeal make it highly adaptable for both premium and mass-market brands.

Branding Opportunities 

On TV

  • Opening & Closing Credits
  • TVC Inside Program
  • Program Promo with Sponsor Tag-On
  • TVC Floaters

On Digital

  • Social Media Postings

Distribution Platforms: Astro GO, VOD, SOOKA, TVB ANYWHERE+, Astro AOD (CH.311), TVB Jade (CH.310)
Broadcast:
18 May – 12 Jun 2026 (Every Monday – Friday) I 8.30pm
Genre: Modern Drama I Supernatural Mystery I Suspense Thriller I Horror-Comedy
Pricing Category: x13 (Astro AOD) & x8 (TVB Jade)